200 firms expected at July 20 2011 SAP World Tour in Nairobi

Making the announcement in Nairobi during his official visit to meet with local partners, Luise Murguia, Senior Vice President Ecosystem and Channels Europe and Middle East and Africa said SAP tour which takes place every year, will showcase all the innovations the firm is doing for customers in order to enlighten them about the availability of products offered in the market, what they are and where they are.

“We will give more opportunity to upcoming businesses to learn more on how to compete with bigger companies, showcase all our innovations for customers to know about the availability of the products we offer,” said Murguia.

He said that in Kenya, SAP works with partners, adding that the availability of SAP products and solutions will be purely done with our partners, thorough interaction with them to drive the firm’s co-innovation agenda in the market.

Luise said that during the tour, SAP will also meet with local software development companies to chart the way forward for the development of locally-relevant software.

“We will be joined by our partners whom we have managed to meet during our visit and they were glad to be part of us. We currently have 15 partners in Kenya and another 14 from other East African countries that we work with,” he said.