Emirates unveils new cargo revenue management solution




An Emirates plane on the runway.

The commercial arm of Emirates Group IT, Mercator partners with USA-based Revenue Technology Services, RTS, have entered a deal to provide integrated cargo revenue management solution for airlines globally.

In partnership with USA-based Revenue Technology Services (RTS), Mercator (the commercial arm of Emirates Group IT) has developed a fully integrated Cargo Revenue Management Solution which will roll-out to Mercator’s global customer-base in the first quarter of 2012.

The system, currently being implemented by launch customer Emirates SkyCargo, results in the Mercator SkyChain product becoming one of the world’s first fully integrated cargo solutions and will allow airlines using SkyChain to manage their cargo operations with the benefit of being able to fully optimize costs, increase operational efficiencies, and maximize revenues and profitability.

The partnership with RTS puts Mercator at the industry forefront by offering customers a Cargo Revenue Management Solution tightly integrated with an airline’s core booking and operations process. This is a significant step for the industry, as it does away with the current practice of integrating with third party revenue management products and the large associated costs and overheads usually involved.

“We selected RTS as a partner because of the company’s diverse experience and demonstrated success in the field of revenue and profit management. The demand forecasting, overbooking, allotment management, and bid price optimization engines from RTS revenue management software have been integrated within SkyChain to provide an integrated, web-based interface, end-to-end cargo solution,” ,” said Khalid Al Hinai, Emirates Cargo Manager for East Africa.

Pradeep Kumar, Senior Vice President of Cargo at Emirates SkyCargo added: “With the introduction of the revenue optimisation, on our capacity contrained flights our sales teams will have the advantage of be able to optimize flight revenue. This feature will, in turn, influence sales techniques and behaviour, representing a huge and beneficial cultural shift for both our people in the field and our valued customers.”
Mercator, part of the Emirates Group, comprising Emirates Airline, dnata and their subsidiary companies, is a provider of business technology solutions and services to the global airline industry.
With offices in the UAE and Thailand, Mercator provides the IT systems and services that support world-wide operations of award winning major carriers, as well as hybrid, low-cost, and regional airlines in the Middle East, Africa, the Americas, Europe and in the Asia Pacific region.

Revenue Technology Services (RTS), with head offices in US and other offices in UK and South Africa, is a global provider of profit-enhancing revenue management and pricing software solutions for passenger and cargo, consulting services, and IT development support for airline, cruise ferry, and rail industry.

RTS is headquartered in Dallas, Texas with offices in UK and South Africa and a development centre in IT Park in Chandigarh, India.




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