Canon’s new business division to enhance Africa operations




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Imaging solutions vendor Canon has announced the establishment of a new Africa business division which according to the company will enhance its business within the African continent.

Dubbed Canon Central and North Africa (CCNA), the new division will cover 44 African countries with local offices in four countries including Kenya, Morocco, Egypt and Ghana.

(TOP: Hendrik Verbrugghe, Marketing Director, Canon Middle East & CCNA).

The formation of CCNA is set to bolster Canon’s operations across Africa as the strategy of growing reach and engaging customers is rolled out in all African markets that it geographically covers.

Speaking while making the announcement, Hendrik Verbrugghe, Marketing Director, Canon Middle East & CCNA noted: “We see opportunities in Africa and more specifically Kenya through our local presence which we would like to tap into to grow our business and operations. As we make this announcement, we are also launching three new printers in the country – PIXMA G1400, PIXMA G2400 & PIXMA G3400.”

He added: “These are among the first initial steps that we have taken in the country as we drive customer satisfaction in the African market including Kenya.”

CCNA division was carved in December 2015, to demonstrate Canon’s commitment to operating closer to its customers and meeting their demands in the rapidly evolving African market.

The new printers – PIXMA G1400, PIXMA G2400 and PIXMA G3400– are capable of printing up to 7,000 colour and 6,000 black pages from a single set of ink bottles. Featuring Canon’s brand new genuine Continuous Ink Supply System (CISS), each printer uses refillable ink tanks to offer volume printing that significantly reduces ongoing ink expenditure.

“The demand for cost effective all-in-one office inkjet printers has significantly increased in the East African markets for offices where high yield printing is the norm, or home users who enjoy printing all their best photographs, these printers offer value and low cost printing, with an unrivalled page number output for ultimate productivity. We are happy to cater to this growing segment and take forward Canon’s vision of providing cutting-edge technology to business and home-office users,” added Mr Verbrugghe.

He further added that although Canon was catering to the demand of the region with CISS printers, it also offers the entire range of traditional printers (with nonrefillable cartridge system) to the market. These are essential for those customers who do not print a lot but still would like to have a low cost Inkjet Printer for their home needs, with exceptional photo quality and connectivity features.

The PIXMA G1400 is a single function printer, while the PIXMA G2400and PIXMA G3400are All-in-One printers offering print, scan and copy functionalities. Each printer incorporates a durable FINE print head system for high quality prints at fast speeds, as well as technology that stops air penetrating the ink feeding tubes, ensuring reliability and stability when printing in high volumes. For prints with high levels of detail the 2pl, 4800x1200dpi print engine offers smooth gradations and fine detail, perfect for intricate documents or high-quality photographs. Each model in the range also prints borderless 4 x 6” photos in as little as 60 seconds.

The new compact refillable ink tank models combine an aesthetic design and ease of use. The four high-yield, front facing ink tanks are immediately visible, making it simple and fast to check ink levels, while the uniquely designed ink bottles make topping up a quick and mess-free task.

For connected printing the PIXMA G3400 is Wi-Fi enabled and offers printing without wires from a PC as well as smartphones or tablets, with full compatibility with Canon’s new PRINT app. Cloud printing lets you send documents and photos to print from anywhere in the world, and remotely print from popular services including Instagram, Google Drive, Facebook, Dropbox and Flickr. For truly creative photo printing the PIXMA G3400 is also compatible with Canon’s Easy-PhotoPrint+. Accessible from tablets or a web browser, the software accesses your photos and lets you edit them before printing creative projects such as greeting cards or calendars.

The new printers all come with Canon’s My Image Garden software, which includes a range of applications including Creative Park, helping you print a variety personalised creations including cards, crafts and even high-detail paper arts.




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