Coca-Cola’s music show Coke Studio Africa, has partnered with Little, to offer the public a unique experience during the festive season. Little provides free WiFi to its customers and has partnered with Coke Studio to provide music content from the Coke Studio mobile application.
“This partnership with Little is another way of connecting with our consumers while they are on the go, to provide them with an enriching experience, through music” stated Lucy Oduor, Coca-Cola Marketing Manager, Kenya. “We wanted to partner with Little, as it is a home grown brand that is using technology to provide convenience to Kenyans. Little customers can then access great local music content from their phones, while sitting in traffic!”
“At Little, we pride ourselves on being a local company and a partnership with Coke Studio speaks about our cores values because we want to give nothing but the best to our riders. We provide free Wi-Fi to our riders and now they will be able to watch the best of African music fusion as they go about their daily hustles. We are very excited and looking forward to the fun and the adventure,” said Ronald Mahondo, GM, Little.
Through the Little and Coke Studio partnership, be sure to always log into the Wi-Fi once you get into a Little and enjoy Coke Studio Africa while on the move. This partnership will also see riders win various prizes.Coke Studio Africa is a non-competitive music show that brings together diverse African music talent for world-class showcases, while giving upcoming artistes the opportunity to work with some of the best local and international music and production talent.