Car & General unveils new motorcycle model, TVS StaR HLX 150, in Kenya

Car & General, a dealer in automotive, engineering and agricultural products, has announced the launch of a new motorcycle model – TVS StaR HLX 150 – in the Kenyan market. The new TVS StaR HLX 150 will help grow the strong market position of the popular TVS StaR HLX, which is present in the 100 cc and 125 cc motorcycle segment in the African subcontinent. Equipped with a new 150 cc Eco thrust engine, the all new stylish TVS Star HLX 150 effortlessly combines performance and power with fuel economy.

Designed and manufactured exclusively for the African market, the TVS StaR HLX 150 comes with the latest Internal Oil Cooling (IOC) technology making it high on durability and low on maintenance.  In addition to that, it is equipped with 10 brand new features including USB Charging Port, Gear Position Indicator, Fuel Gauge, Third Pillion Footrest with Plate, Stylish Dashboard, Hazard Lamp and Headlamp Visor. The motorcycle’s riding comfort is further enhanced by TVS Duragrip Tyres and Induction Hardened Telescopic Front Suspension.

Commenting on the launch, Vijay Gidoomal, the Group Managing Director said: “The TVS StaR HLX series has garnered immense appreciation and customer acceptance in the African continent in the last 15 years. Kenya has recently witnessed a positive upswing in the economy, thus creating opportunities in the transport and mobility sector. The all new TVS StaR HLX 150 is a powerful yet fuel-efficient motorcycle designed to effortlessly traverse through different terrains and can be used effectively for transport of passengers as well as daily commute. It is a versatile motorcycle with state-of-the-art features designed to ensure customer delight”.

With the new 150 cc Eco thrust engine, the four stroke motorcycle churns out 8.9 KW@ 7500 rpm with a torque of 12.3 NM@ 5000 rpm. Other features include flexible turn signal lamps, designer alloy rims and F & R 130 mm drum brakes.

Available in Electric Start variant, TVS StaR HLX 150’s pricing starts at Kshs 110,000 and comes in three colour options – Flame Red, Polyester Blue and Midnight Black.

TVS Motor Company exports to 36 countries in Africa including Kenya.

Car & General is a supplier of generators, motorbikes, tuktuks, laundry equipment, lawn mowers, scooters, marine engines, construction equipment and a wide range of power generation, automotive and engineering products in East Africa for over 80 years. The firm is headquartered in Nairobi with branches in Mombasa, Kisumu, Nakuru, Kitengela, Eldoret, Kitale, Bungoma, Kisii, Siaya, Voi and Malindi. It has subsidiaries in Uganda, Tanzania, Rwanda and South Sudan.

TVS Motor Company is a leading two and three-wheeler manufacturer, and is the flagship company of the USD 7 billion TVS Group. We believe in Championing Progress through Mobility. Rooted in our 100-year legacy of Trust, Value, Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes.  We endeavor to deliver the most superior customer experience at all our touch points across 60 countries.  We are the only two-wheeler company to have received the prestigious Deming Prize. Our products lead in their respective categories in the JD Power IQS and APEAL surveys for the past three years.  We have been ranked No. 1 Company in the JD Power Customer Service Satisfaction Survey for consecutive two years.

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