MultiChoice gifts 4 trader partners with fully-paid trip to 2018 FIFA World Cup in Russia

Four MultiChoice Kenya trade partners are set to join millions of FIFA World Cup fans in Kiev, Russia after winning a trade promotion for both DStv and GOtv brands.

The just-concluded MultiChoice Kenya FIFA World Cup (FWC) trade promotion will see the four watch the Nigeria-Argentina game on Tuesday June 26, 2018 at Saint Petersburg Stadium, Russia. The week-long tour will be fully funded by MultiChoice for the winners drawn from Simnet Electronics, Geosaw Enterprises, Naivas and Tuskys supermarkets.

(TOP: Simon Kariithi, GOtv GM – left – hands over a trade promotion prize of a dummy ticket for the FIFA World Cup in Russia 2018 to Naivas Supermarkets Chief Commercial Officer, Willy Kimani – centre – to watch the Nigeria vs Argentina match Live at Saint Petersburg stadium. Looking on from right is DSTV Trade Marketing Manager, Winifred Aringo).

While unveiling the winners during a customer’s breakfast, Simon Kariithi, GOtv Kenya GM congratulated the winners saying, “We’re proud of our strong partnerships with local trade partners for over 20 years. Our trader partners form an important part of our value chain and therefore today’s reward is a show of our commitment to improve the lives of the people in our communities and those we interact with for business. At MultiChoice, we acknowledge that it is only be creating value for our trade partners, customers, employees and society that we will continue building a successful business for the future.”

Part of the itinerary of the once-in-a-lifetime experience will include a Petersburg City Tour, visit to the Vodka Museum with Vodka tasting and a private boat tour along rivers and canals of St Petersburg. They will also have a chance to experience a high-speed hydrofoil ride to Peterhof, pre-match cocktails inclusive of all meals.

Over 50 winners were also awarded with consolation prizes that included Tuk Tuk delivery vans, motorbikes, Samsung 50” UHD television sets and shopping vouchers ranging from Kshs 100,000 to Kshs 40,000. The four winners were drawn from SIMNET Electronics, Geosaw Enterprises Naivas Supermarket and Tusker Mattresses.

The competition targeted all the dealers, key accounts and MultiChoice branches and was open for a period of 6 weeks.


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