Ogilvy, one of Africa’s premier integrated communications agencies, continues with its exemplary showcase of the best work, with several awards at the Social Media Week’s inaugural Digital Media Awards. This year’s winners were announced last Friday in Nairobi.
The agency proved that it was at the top of the game after bagging three awards at the ceremony: Best in Storytelling, for Huawei Kenya, Best Social Good Campaign, for the globally popular “Most Eligible Bachelor” campaign with Ol Pejeta Conservancy, and Best Use of Chat Bots for Basco Paints.
(TOP: Mathieu Plassard, CEO, Ogilvy Africa).
The Digital Media Awards are aimed at recognizing excellence by brands, agencies, techies and individuals doing remarkable work in the digital space. This work ranges from digital content creation, digital campaign management, digital publishing, App development and use of new media in digital campaigns.
In remarks after the award ceremony, the Ogilvy Africa CEO Mathieu Plassard said: “This award strongly affirms our strategy as a global agency, where we drive brand messaging as one entity, incorporating disciplines such as Public Relations, Digital and Advertising into one. All three campaigns are a perfect blend of the different disciplines, with creativity driving the connection and delivering the message right to the audience, and creating the desired reaction.”
This follows on the heels of two globally acclaimed awards, the One Show Awards, where Ogilvy (Africa) bagged a BRONZE PENCIL in Innovation for Public Relations, as well as a MERIT Award for Mobile Advertising. These two awards were given for the outstanding work in the multiple-award winning campaign, The Most Eligible Bachelor, for the Ol Pejeta Conservancy.
In the recent weeks, Ogilvy rebranded after 70 Years, and now has a new visual identity, logo and organizational design. With a list of over 80 awards in the 2017 -2018 season, this firmly puts Ogilvy in the lead as the most awarded agency in East and Central Africa.
Watch the new Ogilvy brand communications video below:
Ogilvy operates in 24 countries in sub-Saharan Africa.
Below are the agency’s awards won in Africa during the 2017 – 2018 Season:
2 One Show (PR Bronze Pencil & Digital Merit)
2 Dubai Lynx, (Grand Prix & Gold for PR)
3 Cannes Lions, Bronze
5 Clios (including a Grand Clio)
5 Loeries (Africa),
22 APA Awards (Kenya),
2 MSK Awards (Kenya),
3 PRSK Awards (Kenya)
39 African Cristal (Africa) awards.