Huawei Consumer Business Group (BG) received four accolades from the Good Design Award, the sole comprehensive design evaluation and commendation award system in Japan. HUAWEI Freebuds Pro, HUAWEI P40 Series, HUAWEI Vision X65 and HUAWEI VR Glass were all recognised by the judges as having some of the most innovative and cutting-edge product designs in the world.
Each year, the Good Design Award receives entries from leading companies and designers from across the globe. The awards recognise products that innovate their industry or enhance quality of life through design. The winning products exemplify the ideals of a design process that embodies excellence, endurance and a strong public identity.
All four winning Huawei products represent industry leading design and cutting-edge technology. The HUAWEI P40 Series breaks the boundaries of smartphone photography, bringing an all-day Super Definition experience to help consumers realise their creative vision. Revolutionising noise cancellation, the HUAWEI FreeBuds Pro have changed personal audio, giving users the flexibility to use earphones with impeccable sound quality in all aspects of daily life. Moreover, the HUAWEI Vision X65, Huawei’s first OLED TV, features a 24MP ultra-wide-angle AI camera equipped with HiSilicon dual NPU chips and 4T super-powerful computing power, allowing for market leading Air Gesture control. Finally, Huawei’s first lightweight VR glass, HUAWEI VR Glass, uses an innovative ultra-short-focus optical solution and supports 0-700° diopter adjustment to provide a comfortable wearing experience. Thanks to the dual Smart PA, the glasses offers immersive stereo and 3D sound effects, and the IMAX giant screen-like experience provides a delicate viewing experience.
The Good Design Award is an international symbol of a company’s firm commitment to innovation and superior design. And the “G Mark”, given to winning products, is widely recognised as a mark of class leading design. The public seal of approval immediately informs consumers that the selected product meets the most rigorous testing criteria for absolute design excellence.
Good Design Awards citation – HUAWEI FreeBuds Pro
“The HUAWEI FreeBuds Pro offer a liberating audio experience with extraordinary sound, style, comfort, and noise cancellation, with intelligent features to boot. Featuring iconic cubic handles and soft ear tips, the HUAWEI FreeBuds Pro are built with high quality craftsmanship and are designed for comfortable wearing. Users can use them for hours at a time with no issues.”
Good Design Awards citation – HUAWEI P40 Series
“As a 5G flagship camera smartphone, the HUAWEI P40 Series resonates with consumers with advanced camera capabilities and an improved user interface. Its Quad-Curve Overflow Display provide a comfortable grip and an immersive viewing experience for the eyes. Nano-tech ceramic variants boast a contemporary yet classic design, reflecting the brand’s attitude towards aesthetics. The streamline curvatures and middle frames are durable and feel comfortable, together exuding a feeling of elegance. The HUAWEI P40 Series packs a high-quality display, great performance, and cutting-edge camera features into a minimalist design to fulfil users’ needs in everyday use.”
Good Design Awards citation – HUAWEI Vision X65
“The HUAWEI Vision X65 features an exquisite OLED display with ultra-narrow bezels, thin cover and straight frames to showcase the aesthetics of minimalism. The understated metal finish also reflects its premium quality and texture.
Huawei has introduced a range of unique features for its smart devices and pioneered in applying them on a smart TV, including its AI camera and seamless integration with Internet content and the smartphone experience. Furthermore, the HUAWEI Vision X65 has an advanced screen that can display impressive results – the OLED panel supports vivid colour content and is accompanied by a lively audio system, bringing an impeccable viewing experience that reflects Huawei’s leading R&D in the industry.”
Good Design Awards citation – HUAWEI VR Glass
“HUAWEI VR Glass is very stylish and friendly to wear, ergonomically designed to fit the face, like a pair of big sunglasses. HUAWEI VR Glass can be connected to a smartphone or a PC, through Type-C. Then it will be the third screen beside a smartphone and a TV to be used in various applications, you can enjoy IMAX movies or play VR games.”