Energy (or power consumption) is always a key concern when shopping around for a new refrigerator. Domestic fridge power consumption is typically between 100 and 250 watts. According to Reduction Revolution, a fridge is likely to use between 1 to 2 kilowatt-hours (kWh) over a full day, translating to a running cost of about $150 (about Kshs 15,000) per year per fridge.
The Kenya Power, on the other hand, says on its website that a medium sized refrigerator (rated 150 watts) uses 36 KWh per month which costs approximately Kshs 465, further advising users to place the fridge away from heat sources such as direct sunlight, ovens and other appliances. Ensure there is adequate ventilation at the back, sides and top.
This means that energy consumption and saving features and capabilities of a refrigerator is a major concern not just for consumers and potential buyers, but for manufacturers’ R&D teams as well.
And this is where LG’s new InstaView Door-in-Door fridge comes into play because of its advanced energy saving features.
The LG InstaView Door-in-Door refrigerator, which comes in a beautifully crafted design, is powered by an Inverter Linear Compressor. The LG Inverter Linear Compressor saves more energy by adapting efficiency-engineering mechanism.
The other energy saving feature of the LG InstaView Door-in-Door refrigerator is that with just two quick knocks, one is able to see inside the DID compartment without ever opening the door, reducing cold air loss to help keep food fresher longer. Because the fridge allows the user to see inside without opening the door, the consumer thereby reduces cold air loss, keeping the cold air inside where it is needed most.
Apart from its energy saving features, the LG InstaView DID offers the consumer more fridge and freezer capacity with smart organization compartments to fit all the household’s food items’ storage and preservation needs, giving the family a peace of mind in as far as food preservation is concerned.
The LG InstaView DID also comes with less noise due to the fact that with less parts and less friction points, the LG Inverter Linear Compressor operates in total silence, enabling the family to have a tranquil environment.