KCB to give cash rewards to customers making transactions via alternative channels

KCB Bank Kenya has unveiled a loyalty rewards campaign that seeks to appreciate its customers, merchants, and agents.

Dubbed “Simba Rewards”, the campaign will see customers and partners who perform the highest number and value of transactions through Money Transfers, Vooma and Bank Agents, Card transactions, securing loans, or increased deposits by MSME and Premium customers, get cash rewards throughout the campaign that runs until December 2022.

Qualifying transactions include sending money, receiving money from businesses and customers, and transfers from a financial institution to KCB Bank mobile wallets and accounts.

Through the six target groups, KCB looks at incentivizing customers who engage with the different banking channels and in turn get cash rewards of up to KShs. 10,000 per customer depending on the transaction category.

KCB Bank Director of Retail Banking, Annastacia Kimtai said: “this is to appreciate and recognize our customers for doing business with us. Our goal is to strengthen our partnerships and relationships” she added.

The initiative spearheaded by the bank is aimed at supporting its customers in their journey to utilizing the non-branch banking channels currently available and offering more personalized unique value propositions. It further cements the support the Bank has been offering its customers through the #PartnerKwaGround, a campaign that seeks to empower the SME sector.

KCB Bank Kenya is the largest commercial bank in the country. A subsidiary of KCB Group, the Bank has the largest branch network, with over 200 branches, 367 ATMs, and 16,000 agents offering banking services on a 24/7 basis in East Africa. This is complemented by mobile banking and internet banking services with 24-hour contact center services for our customers to get in touch with the Bank. KCB Group, which also has a presence in Uganda, Tanzania, South Sudan, Burundi, Rwanda, and a representative office in Ethiopia, also boasts of a wide network of correspondent relationships totaling over 200 banks across the globe and our customers are assured of seamless facilitation of their international trade requirements wherever they are.

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