Joel Chacha, the GM and Chief Strategist at Tell-Em, named among judges for 2023 PRWeek Global Awards

Joel Chacha, the General Manager and Chief Strategist at Tell-Em, has been announced as a judge for the annual PRWeek Global Awards. The awards program, which honors the best in public relations, marketing, and communications, is among the most prestigious in the industry.

As a judge, Joel will evaluate entries worldwide, providing insight into the most innovative and effective campaigns and strategies. He brings a wealth of experience in the field, having worked with some of the biggest brands, including Visa, Coca-Cola, Safaricom, Procter and Gamble, Xiaomi, Telkom, Green Revolution in Africa (AGRA), International Finance Corporation (IFC), Qatar Airways, British Airways, and Kenya Airways, to name a few.

(TOP: Joel Chacha).

Joel is excited to be part of the judging panel and looks forward to recognizing the best of the best in the industry. “I’m honored to be part of the judging panel for the PRWeek Global Awards,” he said. “It’s a great opportunity to serve as the first Kenyan judge, and I look forward to learning from the best in the industry and recognizing the amazing work that’s being done.”

Joel has strong brand leadership experience acquired over many years as an integrated marketing and communications leader. Having tested his capacity to inspire and lead at the highest senior level of organizational leadership, shaping strategy, engaging senior government officials, inspiring large teams of employees and shareholders, and offering strategic counsel and support on media, reputation, and issues management.

Joel serves on several boards. He is a member of the African Marketing Confederation (AMC), where he is tasked with exploring opportunities to advance the sector by leveraging on the opening up of the continent via the Africa Continental Free Trade. In addition, he has previously served as the chair of the Media Relations Expert Advisory Panel at the Public Relations Society of Kenya (PRSK). And at the Marketing Society of Kenya (MSK), he is currently the Chairman of the Marketing and Gala Committee, where he steers portfolio clarity leading to the execution of award-winning campaigns. In 2019 and 2020, he sat on the jury of the MSK Awards, the most coveted marketing award in the region, before being elected as a corporate board member representative in 2021.

The PRWeek Global Awards celebrates the best agencies, in-house teams, campaigns, and comms professionals worldwide. The shortlist of the entries will be announced in March. The PRWeek Global Awards ceremony will take place on 9 May 2023 at the London Marriott Hotel Grosvenor Square.

The PRWeek Global Awards 2023 honors the transformative work that demonstrates the highest possible standards building brands and trust, enabling the growth of the international enterprise. The winners will be those who demonstrate excellence across the most rigorous criteria. The chair of the judges this year is Aaron Radelet, global chief communications officer and senior VP at Walgreens Boots Alliance.

Apart from Kenya’s Joel Chacha, other judges at the awards are:

  1. Jonathan Adashek, senior vice-president, communications and marketing, IBM
  2. Roberto Adriani, senior partner, Heritage House-PROI Worldwide
  3. Seyhan Ayel, MD, OptimoreGroup
  4. Sarah Backhouse, director, global communications, Heineken International
  5. Dawn Beauparlant, president, WE Communications
  6. Matias Cartajena, founder and CEO, Simplicity
  7. Pablo Cateriano, general director, Metrica
  8. Ricardo Cesar, CEO, Ideal/H+K
  9. Adam Collins, chief communications & corporate affairs officer, Molson Coors Beverage Company
  10. Christopher Daguimol, corporate communications director, ZALORA
  11. Caroline Darcy, founder & CEO, Milka Marketing
  12. Claudia Dare, partner director, Latam Intersect PR
  13. Ca-Mie De Souza, deputy head, corporate relations, and media relations lead, Shell Companies in Singapore
  14. Virginia Devlin, CEO, Current Global
  15. Shane Dolan, MD, FTI Consulting
  16. Abhijit Dutta, senior director, APAC communications and government affairs, Kimberly Clark Corporation
  17. Christian Fleischer, head of corporate communications & content, Eastspring Investments
  18. Sherry Goldberg, president, North America, GCI Health
  19. Emma Hartland-Mahon, MD, J/PR
  20. Natasha Hatherall, founder and chief executive, TishTash Communications
  21. Charla Hawkins, VP, reputation and social impact, Evoke Kyne
  22. Seren Hirons, MD, brand & luxury, Four Communications
  23. Daryl Ho, MD, WE Communications
  24. Todor Ianev, managing partner, Janev & Janev
  25. Sunil John, president – MENA, ASDA’A BCW
  26. Emma Kane, UK CEO and deputy group CEO, SEC Newgate
  27. Nathan Kemp, global head of strategy and creative, Grayling
  28. Nicola Koronka, co-founder, Missive
  29. Abhinav Kumar, chief marketing & communications officer – global markets, Tata Consultancy Services
  30. Lennard Kwek, director/head of marketing and solutions, Bridgestone Asia Pacific
  31. Didier Lagae, CEO and founder, MARCO
  32. Isabelle Lim, director of communications and engagement, TR Asia Pacific L’Oreal Groupe
  33. Tom Malcolm, group MD, consumer marketing, and head of transformation, UK, BCW
  34. John Mayne, global head of external communications, media, Dentsu
  35. Albert Medran, corporate director, LLYC
  36. Nicola Nel, CEO & founder, Atmosphere Communications, South Africa
  37. Pisso Nseke, senior public relations officer, Cameroon Telecommunications
  38. Daniel Pooley, managing partner, Finn Partners
  39. Omar Qirem, chief executive, Middle East, Edelman
  40. Karl Rickhamre, MD, Coast Communications AB
  41. Nancy Ruscheinski, chief operating officer, Zeno Group
  42. Penny Ryan, head of brand, APAC, Bupa
  43. Stefan Ryden, head of insight & strategic planning, Spotlight Communications
  44. Indy Selvarajah, CEO, Ketchum London
  45. Mandy Sharp, founder and CEO, Tin Man Communications
  46. Della Sweetman, chief business development officer, global creative and planning lead, FleishmanHillard
  47. Belinda Tan, vice-president, communications, sustainability and brand, Asia Pacific, DHL Asia Pacific
  48. Kat Thomas, founder and global executive creative director, One Green Bean
  49. Alex Thompson, chief communications officer
  50. Rahul Titus, global head of influence, Ogilvy
  51. Alasdair Townsend, managing partner, Sherlock Communications
  52. Bjorn Trowery, brand communications lead, Meta
  53. Ana Margarida Ximenes, president, ATREVIA
  54. Lucy Yurek, group head of communications, Rio Tinto

PRWeek is a global brand covering corporate and marketing communications, with editorial coverage in the US, UK, Asia, and the Middle East. It is the voice of the industry and the leading source of news, insight, and opinion. Winning a PRWeek Global Award therefore signifies success at the highest levels of the profession.


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