Global technology company Epson has unveiled the production of sustainable textile creations, made possible through the utilization of Epson’s digital textile printing technology.
Epson, Regional Head East and West Africa, Mukesh Bector says the global fashion industry has seen an enormous transformation due to technology in recent years. With the help of algorithms, personalisation and automation that have been sped up significantly, allowing for more accurate predictions of style trends.
This has enabled fashion experts to provide tailored advice to customers, from clothes selection to accessories, resulting in a more personalised experience.
Mr Mukesh noted that technology has also opened up new possibilities for customisation of products and faster turnaround times for collection launches and production. All this has resulted in a booming global market that is now utilizing technology in textile printing.
“There are many ways technology is transforming the fashion industry in Kenya. Epson’s dry fibre technology, which is already used commercially to recycle office paper and which requires virtually no water, has been adapted to produce printable non-woven fabric from used garments.” said Mukesh.
Epson’s digital textile technology, focuses on sustainability, can help lower production costs and provide the flexibility to customise short runs, meaning more control, less waste, reduced water consumption and significantly lower environmental impact.
Epson’s solutions allow for fashion designers to produce more environmentally friendly pieces without compromising on quality or a designer’s creativity. Epson’s large format printers, especially the F-Series, helps designers to produce unique, high-quality, prints on-demand.
Compared to traditional production methods, digital textile printing requires less energy, water, and resources, it uses more environmentally friendly pigment inks that are less wasteful. This addition builds on the success of printing and couture evolution, making it easier than ever to produce beautiful pieces with a low environmental impact.
The shift towards digital textile printing is an important step forward, shifting the industry towards sustainability and creating a better future for both people and our planet.
“Epson’s Environmental Vision is committed to contributing to a circular economy, and this development could be one step towards achieving this. Dry fibre technology applied to the fashion industry offers the possibility of producing material for new clothes that have been recycled from used garments,” noted Mukesh.
Epson, set up over 75 in Japan, built the world’s first handheld computer, which went on to sell 250,000 units. Today, the company manufactures 5 projectors every single minute – that’s 2.5 million every year. The firm has been one of the world’s number one projector manufacturers and has been for the last 17 years.
The company has also developed a watch for blind people and today, the brand’s smart glasses are transforming the lives of the visually impaired, and even offer those with hearing loss a way to enjoy a wide range of performances at The National Theatre.
Epson also developed the world’s very first TV watch which was worn by James Bond in Octopussy. Today, Epson manufactures beautiful mechanical watches that are sold in more than 70 countries and have maintained our position as one of the largest independent mechanical watch makers in Japan.
Epson’s larger textile printers are used by some of the world’s leading fashion designers to create garments worn by A-listers, including Lady Gaga, Amal Clooney, Thandie Newton, Rita Ora, Adwoa Aboah and Ellie Goulding to name a few. The printers can print on pretty much anything from paper to textiles, cups to helicopters and aeroplanes to windows.
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