Analysis & Features

LG unveils innovative lineup of home appliances to enhance customers’ lifestyles in Africa and Middle East

A series of revolutionary premium products, these appliances offer timeless design and innovation that bring home convenience and style. The showcase event also featured a dedicated area to exhibit their latest products and solutions that introduce a new category of evolving home appliances that are not only functional, but also offer unique upgradability and personalization. [c]

Analysis & Features

LG rolls out new XBoom party speakers with compelling audio and entertainment features

Courtesy of the Customizable Lighting feature, users can choose their own colors, patterns, animations, and personalized messages via the XBOOM app to create custom lighting effects that perfectly match their mood or playlist. The party speakers are specially designed to deliver enhanced usability and convenience to users. For Instance, the XL7 is equipped with a telescopic handle and wheels that allow it to be moved from place to place effortlessly like wheel luggage. [c]

Analysis & Features

Ensuring products are usable by all is part of corporate sustainability

The best customer experience revolves around products and services that improve every user’s daily life and wellbeing. Product innovation should be inspired by the desire to make the world a better place. Hence, accessibility features such as voice recognition, voice instruction and motion-detecting sensors are becoming an integral part of a wide range of products. Also known as assistive technologies, such features help people perform tasks they would otherwise be incapable of thereby living healthy, productive and dignified lives. [c]

Analysis & Features

New refrigerant solution for buildings from LG to save users up to 25% in energy costs

The New Multi V I will be powered by an AI Engine and features an AI Indoor Space Care that helps to maintain a steady temperature and reduce energy consumption by automatically turning on indoor units in occupied areas, and turning them off in unoccupied areas. The solution has the capacity to offer full cooling performance at a hot environment up to 43 degrees Celsius, while heating up the space at its fullest even at as low as negative 30 degrees Celsius. [c]

Analysis & Features

LG cuts home appliances and electronics prices by upto Kshs 40,000 in Valentine’s Day offer 

The move is in line with LGs 2023 strategy that seeks to build accessibility for all not only through customer-centered innovations but also through affordable pricing. With the discounted percentage, shoppers are expected to save as low as 12% and as high as 17% across select products in the different business units until February 19, 2023. Shoppers who purchase LG refrigerators and washing machines from LG OPALNET branded shops this month stand a chance to win a holiday for two between February 26 and 28, 2023 or a shopping voucher among other gifts. [c]


LG unveils minimalist design appliances with recycled materials inside and on the exterior

Distinctive and durable, the products reflect LG’s strong commitment to sustainability, featuring recycled materials, and requiring fewer parts and less energy to make than conventional appliances. The new range, which includes a refrigerator, washing machine, dryer, oven range, and dishwasher, is also a part of LG’s innovative upgradable appliance lineup, meaning users can add new features to the products via the Upgrade Center in the LG ThinQ app. [c]