August 14, 2022
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News Ticker
  • [ August 12, 2022 ] Tripesa, a B2B travel tech startup, raises funds to expand operations in Kenya and Uganda CSR
  • [ August 12, 2022 ] Preview: Premier League, La Liga and Serie A, running from August 12-15, 2022 Analysis & Features
  • [ August 12, 2022 ] Conference brings together Wikipedia volunteers for celebrations of free knowledge Analysis & Features
  • [ August 12, 2022 ] This Is Going To Hurt, regarded as the best medical drama in years, now on Showmax Analysis & Features
  • [ August 12, 2022 ] The making of a smart home, from the living room to the Kitchen Analysis & Features
  • [ August 12, 2022 ] Samsung pushes boundaries of smartphone versatility with launch of fourth generation foldables Analysis & Features
  • [ August 12, 2022 ] Hive, LockBit and BlackCat Ransomware gangs consecutively attack the same network Analysis & Features
  • [ August 10, 2022 ] Illya Frank to replace Mumbi Maina as Zara on SALEM News
  • [ August 10, 2022 ] With ultra-high specs and high speed browsing, the realme 9(4G) is here to meet consumer needs Analysis & Features
  • [ August 10, 2022 ] Here are the LG products that you can control and monitor via a mobile app Analysis & Features
Homemarketing

marketing

Analysis & Features

OPPO signs 2-year marketing deal for high brand visibility at UEFA events

July 21, 2022 admin 0

Smartphone brand OPPO has announced it will partner with UEFA across different UEFA competitions including the UEFA Champions League, UEFA Super Cup, UEFA Futsal Champions League Finals and UEFA Youth League Finals for the next [c]

Analysis & Features

Special traits of metaverse cryptocurrencies

July 15, 2022 admin 0

A unique kind of trade for money exists in the multiverse. It is both the development of an universe and then a novel method of company promotion. An immersive digital environment called the metaverse emerges. [c]

Analysis & Features

Everything Your Beauty Business Needs To Succeed

April 24, 2022 admin 0

The beauty industry is a massive and ever-growing industry that is worth billions of dollars. It is made up of companies that make and sell beauty products and services, and it employs millions of people [c]

Analysis & Features

Can You Create Your Own Marketing Materials?

December 21, 2021 admin 0

If you have a small business, you need to get used to doing a lot of things yourself. Though you might have no background in marketing, you need to get up to speed with many [c]

Analysis & Features

Tips for dealing with the challenges brought by the pandemic

September 30, 2021 admin 0

Many organisations are struggling to survive amid the pandemic and are hoping that their employees can ride out the storm with them. However, by focusing on the company’s performance, they may neglect the mental health [c]

News

Learn powerful Facebook marketing strategies for businesses

August 23, 2021 admin 2

By Emily Harrinson Many people in today’s digital age spend some time on Facebook chatting, shopping, or reading posts. Therefore, Facebook is a valuable platform for marketers looking to attract online audiences and expand their [c]

Analysis & Features

10 proven strategies to promote your business online

August 23, 2021 admin 0

Whether your company innovates awesome products or provides amazing services. It’s not enough to get the business going. Yes! Sales are oxygen for your business and marketing is the air that generates sales. So, if [c]

Analysis & Features

What are the benefits of affordable SEO services?

August 9, 2021 admin 0

Search Engine Optimization is the core fuel of any company’s entire digital marketing strategy. In today’s world, digitization is a necessity, not a competitive advantage; therefore, the demand for SEO expert services has increased significantly. [c]

Analysis & Features

3 digital marketing solutions for driving sales

June 9, 2021 admin 0

What if I were to tell you there are tools available to increase your sales, that are both inexpensive, and are easy to implement. Is that something you might be interested in? In 2015, there [c]

Analysis & Features

Different products that can be designed with a 3D configurator

June 7, 2021 admin 0

3D product configuration can improve the overall selling experience for the consumer as well as the manufacturer. A growing number of brands are choosing to harness the marketing power of 3D product configuration to sell [c]

Analysis & Features

Six effective marketing ideas for a successful business

May 11, 2021 admin 0

If your content is the King, marketing is its Queen – And the Lady rules the house. They said it right to a large extent. Marketing plays a crucial role in fuelling the fire of [c]

Analysis & Features

What are some trending social media management tools of 2021?

January 29, 2021 admin 0

By Ani Johnson As the world starts to recover from the unprecedented effects of Covid-19, every other small and large business organization is opting for substitute digital channels to upsell their services. With the advancement [c]

Analysis & Features

Why does your plastic surgery brand need SEO?

January 18, 2021 admin 0

Several business owners look at SEO (Search Engine Optimization) as a mystery which only people with inner know-how can resolve. The truth is SEO is an essential aspect of any marketing strategy, and it’s nothing [c]

Analysis & Features

Using Video to Sell Your Wares

December 30, 2020 admin 0

If you sell a physical product or a demonstrative service, advertising is a key component to advancing your sales. There are many ways of advertising your business, but some entrepreneurs are seeing a lot of [c]

Analysis & Features

The crucial digital marketing strategies to use in 2020

October 12, 2020 admin 0

Currently, internet usage, both on mobile and laptop, is growing at a fast pace. Recently, the users have gotten back to their electronic devices as a channel to the world, offering excellent business development opportunities [c]

Analysis & Features

Customer data ethics to have transformational impact on marketing in 5 to 10 years

August 18, 2020 admin 0

Customer data ethics makes its first appearance on the Gartner Hype Cycle for Digital Marketing 2020 as it has moved into the Innovation Trigger phase of the Hype Cycle, according to Gartner. Customer data ethics focuses on aligning business [c]

CSR

Programme for the Durban FilmMart online edition released as registration opens

August 4, 2020 admin 0

The Durban FilmMart Institute (DMI) has announced the programme for the 11th Durban FilmMart (DFM) Virtual Edition, which takes place from September 4 to 13 this year. “Using the theme Brave New Cinema, we are [c]

News

Ogilvy Africa unveils new marketing tool for social intelligence and analytics

June 25, 2020 admin 0

Ogilvy Africa has announced the rollout of a real-time marketing product that offers social intelligence and analytics, community management and content innovations; in a unified offering. Christened FEED, the product aims to connect brands to [c]

Analysis & Features

Three digital marketing solutions for driving sales

June 3, 2020 admin 0

What if I were to tell you there are tools available to increase your sales, that are both inexpensive, and are easy to implement. Is that something you might be interested in? In 2015, there [c]

Analysis & Features

Ways to reach a wider audience for your videos

May 20, 2020 admin 0

Today’s audience loves watching videos. A marketing study in 2019 showed that 49% of people view a minimum of five videos per day, with the majority of audiences visiting YouTube, followed by Facebook and then [c]

Analysis & Features

Best practices for financial advisor seminar marketing

February 19, 2020 admin 0

From ModelFA.com Summary: Financial advisor seminar marketing is an attractive mainstay of many marketing plans for advisory firms big and small. And, just as many other marketing methods that rely on advisor’s personal execution, seminar [c]

Analysis & Features

Relating SEO and social media marketing strategy

January 24, 2020 admin 0

The features of modern SEO or Search Engine Optimization enable modern businesses to relate it with their Social Media Marketing Strategy. This provides far better results than any other form of traditional business marketing strategy. [c]

Analysis & Features

Local SEO tips from the SEO agency founders

March 2, 2019 admin 0

If you are new to the field of blogging or you are not very merged init this SEO thing can be daunting. If you are not in the business it may seem like that it [c]

News

Alejandro Massalin joins Curve, a UK fintech startup, as head of marketing

August 22, 2018 admin 0

Curve, a London based fintech start-up, has announced the appointment of Alejandro Massalin as the firm’s Head of Marketing from August 2018. Alejandro joins with 20 years of marketing experience gained from different sectors and regions. [c]

News

From OLX, Sandra Buyole moves to Sendy as PR and Communications lead

May 16, 2018 admin 0

Sandra Suzanne Buyole, who has been OLX Kenya’s PR and Communications lead for about the past 2 years, has left the online classifieds platform and moved to Sendy, the Safaricom-backed logistics firm as the as [c]

News

Mzamo Masito, ex-Vodacom PR executive, joins Google as director of marketing

January 24, 2018 admin 0

Mzamo Masito, who has been Vodacom South Africa’s Managing Executive in charge of Brand and Communications since May 2013, has joined Google as its Director of Marketing for sub-Saharan Africa. According to media reports, Masito [c]

CSR

Microsoft now accepting applications for its 2018 Interns4Afrika program

January 2, 2018 admin 0

Microsoft, through its 4Afrika initiative, is currently recruiting interns for its February 2018 intake of the Interns4Afrika program. The program is open to fresh graduates and targets to recruit 81 interns in 13 countries. The Interns4Afrika [c]

News in pictures:

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Top Posts & Pages

Kenya’s quest for an NBA player and the rise of basketball in Africa
Orange starts its UEFA EURO 2016 campaign, unveils 'Orange Sponsors You' platform
Two years later, Njambi Waruhiu quietly leaves CIO East Africa, joins iZone Africa
How small businesses can benefit from the digital economy
Reasons Why People Are Getting Banned on Omegle
poa! internet to expand coverage to 6 new areas in Nairobi and Kiambu counties in April
DStv Catch Up now available to Compact and Compact Plus subscribers
Cellulant picks Entersekt solutions to guard against payment fraud, enhance cybersecurity
George Njuguna, Safaricom's CIO, named among influential leaders, innovators and disrupters in 2021
11 best alternatives to WatchSeries for streaming movies online

Advanced writers:

Here’s where to get Advanced Writers for your academic success.

Events Noticeboard:

Preview: Premier League, La Liga and Serie A, running from August 12-15, 2022

Conference brings together Wikipedia volunteers for celebrations of free knowledge

Financial tech experts, payments innovators to converge in Cape Town in November

2022/23 Bundesliga season kicks off on StarTimes as league marks 60 years

DStv Business revitalizes pubs and clubs as football season returns

CANEX WKND aims to connect Africa’s creatives with potential investors

Reviews:

Samsung pushes boundaries of smartphone versatility with launch of fourth generation foldables

With ultra-high specs and high speed browsing, the realme 9(4G) is here to meet consumer needs

Samsung unveils innovative products at 2022 consumer electronics showcase

OPPO Find X5 Series: Where futuristic technology meets ultra-modern design

Tech that’s built to last: Father’s Day gift guide products from Nokia phones

You can now buy the OPPO Find X5 in Kenya via pre-order

Three reasons why you should choose a router that supports WiFi 6 Plus

2022 Samsung TV lineup earns carbon reduction certification from the Carbon Trust  

OPPO unveils Reno7 Z 5G in South Africa at a retail price of $725

OPPO Reno 7 series devices now available in Kenya from Kshs 43,000

OPPO Reno 7 to make global debut on April 25

HUAWEI WATCH GT 3: Offers scientific facts on your sleep, helping you to sleep better

CSR:

Tripesa, a B2B travel tech startup, raises funds to expand operations in Kenya and Uganda

Conference brings together Wikipedia volunteers for celebrations of free knowledge

The making of a smart home, from the living room to the Kitchen

Samsung pushes boundaries of smartphone versatility with launch of fourth generation foldables

Hive, LockBit and BlackCat Ransomware gangs consecutively attack the same network

With ultra-high specs and high speed browsing, the realme 9(4G) is here to meet consumer needs

Here are the LG products that you can control and monitor via a mobile app

Virtual Pay gets Central Bank of Kenya nod to act as a Payment Service Provider

Use of wearables led to rise in physical activity despite pandemic curbs

Kaspersky shares online gaming safety tips for children

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News:

Tripesa, a B2B travel tech startup, raises funds to expand operations in Kenya and Uganda

Preview: Premier League, La Liga and Serie A, running from August 12-15, 2022

Conference brings together Wikipedia volunteers for celebrations of free knowledge

This Is Going To Hurt, regarded as the best medical drama in years, now on Showmax

Samsung pushes boundaries of smartphone versatility with launch of fourth generation foldables

Hive, LockBit and BlackCat Ransomware gangs consecutively attack the same network

Illya Frank to replace Mumbi Maina as Zara on SALEM

With ultra-high specs and high speed browsing, the realme 9(4G) is here to meet consumer needs

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Cybersecurity Bulletin:

Hive, LockBit and BlackCat Ransomware gangs consecutively attack the same network

Kaspersky shares online gaming safety tips for children

Phishing and scams rise exponentially in Africa in second quarter of 2022

CosmicStrand, a sophisticated firmware rootkit, now allows durable persistence

New malicious campaign targets Discord messenger users via infected open-source packages  

ESET unearths new macOS backdoor that spies on users of compromised Macs

Luna, a new ransomware group, now using cross-platform programming language

94-country INTERPOL crackdown on illicit online pharmacies nabs $11 million worth of medicines

Firm warns Kenyan customers to be wary of fraudulent websites when forex trading

BlackCat, the ransomware group, adds brute ratel to attack tools

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Tech&PR:

PR has finally claimed its seat at the table in Africa

OPPO signs 2-year marketing deal for high brand visibility at UEFA events

Radio dominates media scene as mobile phones remain biggest disruptor, providing greatest opportunity

Wimbart expands PR and Communications mentorship programme to cover additional areas

Kenya’s PR practitioners elect new officials to lobby for legislative recognition

Patricia Ithau, the WPP-Scangroup CEO, outlines three strategic priorities at firm’s AGM

From head of South Africa, Karena Crerar now elevated to CEO of Edelman Africa operations

Liesl Williams, former partner at Engage BCW, named head of Razor PR in South Africa

BHM, a global PR and communications agency, expands into Kenya and Ghana

Newly launched PR book looks back at decades of spinning in South Africa

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BLOG:

The making of a smart home, from the living room to the Kitchen

Kaspersky shares online gaming safety tips for children

ERP, a customisable solution to match any business situation

Banks key in resilience and recovery of MSMEs from pandemic and global shocks

Getting a Fake ID that Looks Real in Florida: How to Get a Fake ID in Florida with Bogus Braxtor

Choosing the perfect business identity using a company name generator

These are best international series to stream on Showmax this August

The LG NeoChef Solo Microwave with a smart inverter

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Featured:

The making of a smart home, from the living room to the Kitchen

August 12, 2022 0

Kaspersky shares online gaming safety tips for children

August 6, 2022 0

ERP, a customisable solution to match any business situation

August 5, 2022 0

Banks key in resilience and recovery of MSMEs from pandemic and global shocks

August 2, 2022 0

Getting a Fake ID that Looks Real in Florida: How to Get a Fake ID in Florida with Bogus Braxtor

August 2, 2022 0

Analysis:

Tripesa, a B2B travel tech startup, raises funds to expand operations in Kenya and Uganda

Preview: Premier League, La Liga and Serie A, running from August 12-15, 2022

Conference brings together Wikipedia volunteers for celebrations of free knowledge

This Is Going To Hurt, regarded as the best medical drama in years, now on Showmax

The making of a smart home, from the living room to the Kitchen

Samsung pushes boundaries of smartphone versatility with launch of fourth generation foldables

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Videos:
MicrosoftADC’s Game of Learners, 3rd season winner: Team Green Wavers
https://youtu.be/VXyqE_rLivc
IEBC – Verify your voter’s details:
https://youtu.be/99Wl5LWC1JE
Launch of latest Energy Saving LG InstaView refrigerators
https://youtu.be/UqI7uzecM8E
Interview: Fortune Mgwili-Sibanda, TikTok’s head of Govt Relations, sub-Saharan Africa.
https://youtu.be/JjCcCaUTIXU
Launch of Absa Bank and VISA money transfer service
https://youtu.be/evl7zdxmwg8
Unboxing – The new #HUAWEInova9SE
https://www.youtube.com/watch?v=BaOpBFHYTGM
Celestine Muli – Launch of MultiChoice’s 2022 Step-Up promo
https://youtu.be/vIEyc1ova64
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  • Equity, American Express revamp membership rewards redemption scheme for card holders 
    Equity American Express Card members earn Membership Rewards points when they spend on their Cards. Now, they can redeem their points through a newly revamped website with more redemption options. The Membership Rewards website, recently [c] Source
  • New solution to enable Zimbabwean farmers prove origin, health records of their cattle
    E-Livestock Global has launched a solution powered by Mastercard’s blockchain-based Provenance solution, which  enables Zimbabwean farmers to prove the origin and health records of their cattle, while reducing risks to buyers. A first in the [c] Source
  • Thee local startups benefit from IRA, Prudential innovation hub 
    Three local startups have each received Ksh 1.25 million in cash awards from an innovation hub steered by the Insurance Regulatory Authority (IRA) in collaboration with Prudential Life Assurance Kenya and other partners, to promote [c] Source
  • Pesapal granted authorisation as a Payment Service Provider by the Central Bank
    The Central Bank of Kenya has granted authorization to Pesapal Limited as a Payment Service Provider (PSP) to carry our Payment Gateway Services in compliance with the National Payment System (NPS) Act, 2011, NPS Regulations [c] Source
  • Huawei announces AppsUP contest for developers in Africa and Middle East
    Not all superheroes wear capes. Some sit behind a desk conjuring up ways in which they can use technology to make the World a better place. Whether it’s to improve health and education systems or [c] Source
  • Nokia G20 now available in Kenya from Kshs 19,000
    HMD Global has launched its latest mid-range smartphone in the Kenyan market – the Nokia G20. Two new series have been introduced to Nokia smartphones mid-range portfolio, the G-series and X-series. The new G-series boasts [c] Source
  • New cybersecurity attacks target diplomatic missions in Africa and Middle East 
    ESET, an IT security software vendor and service provider, has uncovered a new malware variant called Turian that is being spread by the Advanced Persistent Threat Group BackdoorDiplomacy that primarily targets Ministries of Foreign Affairs [c] Source
  • LG to open 5 new service outlets as part of new consumer strategy
    LG Electronics East Africa is set to launch 5 new service centers in Kenya as part of a regional strategy to enhance reach and support to customers using its products. The new service outlets will [c] Source
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Up&Ap:

Up&Ap: Lorraine Onduru on her PR journey and telling the Uber story

November 30, 2021 0

Up&Ap: Charles Bwanika on creating a borderless agribusiness space in Uganda

November 8, 2021 0

Up&Ap: Five female SES staffers doing remarkable work in space industry

October 8, 2021 0

Up&Ap: Frank Tamre on app development to forming tech and coding communities in Kenya

September 9, 2021 0

Up&Ap: Female Uber drivers from Africa share their stories to mark Entrepreneurship Day

August 21, 2021 0
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